Marketing Specialist
3 weeks ago
**Job description**
We are seeking a skilled and motivated Marketing Specialist to join our team. This role will be key in driving our brand presence through creative content, effective digital campaigns, and thorough market analysis. You’ll have the opportunity to contribute to multiple aspects of our marketing efforts, working in a collaborative environment to bring exciting projects to life.
**Responsibilities**
- **Content Creation & Management**: Develop and manage engaging content across social media channels, YouTube, and our company website.
- **Brand Management**: Work to strengthen and maintain the Double A Trailers brand, ensuring consistency across all marketing materials and channels.
- **Market Research & Analysis**: Conduct market research and analyze data to identify trends, customer needs, and competitive positioning. Use insights to shape and refine our marketing strategy.
- **Website Maintenance & SEO**: Continuously improve and optimize the company’s website’s performance, structure, and content to enhance user experience and SEO ranking, driving organic traffic and increasing engagement.
**Qualifications**
- **Education**: Bachelor’s degree in Marketing, Communications, or a related field, **OR **a background in Marketing, Communications, or a related field.
- **Communication Skills**: Excellent written and verbal communication abilities.
- **Project Management**: Strong project management skills, capable of driving projects from concept to completion and managing multiple projects at once.
- **Design Skills**: Experience with graphic design tools (e.g., Adobe Creative Suite) is a plus
**Experience**:
- 3-5 years in marketing, communications, or a similar role.
**Job Types**: Full-time, Permanent
Pay: $55,000.00-$85,000.00 per year
**Benefits**:
- Casual dress
- Life insurance
- On-site parking
Schedule:
- Monday to Friday
**Experience**:
- Digital marketing: 3 years (preferred)
Work Location: In person
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