Product Marketing Lead
4 weeks ago
Job Description NDT Global is the leading provider of ultra-high-tech diagnostic inspection solutions, advanced data analysis and integrity assessment services for ensuring the safety and longevity of energy-sector infrastructure assets. Recognized as the forerunner in ultrasonic inspection technologies comprising Pulse Echo, Pitch-and-Catch and Phased Array, as well as Acoustic Resonance (ART Scan) methodologies, the company also deploys a range of non-ultrasonic technologies, such as Inertial Measurement Units, with more under development. NDT Global strategically applies its inspection technologies to detect, diagnose and model various types of threat—circumferential or axial cracks, metal loss, geometry, mapping, and more—across diverse classes of assets. By providing predictive, decision-ready insights driven by the world’s most accurate data, NDT Global enables the conditions for asset owners to optimize infrastructure health and drive operational efficiencies while reducing risk and minimizing their carbon footprint. Purpose The goal of Product Marketing Lead is to develop the product marketing strategy and function across the NDT Global Group product portfolio. The incumbent will develop go-to-market framework and strategy for product positioning and messaging. The Product Marketing Lead will leverage their strong expertise in market segmentation, competitive analysis, and sales enablement initiatives to ensure alignment of the product function across sales, product management, and operations. This role will ensure successful development and execution of all activities under the product marketing domain. Job Overview Lead the framework and guidelines on crafting product positioning statement, naming, and messaging to ensure clarity and alignment with target buyer personas across all marketing channels. Accountable to oversee the performance of product marketing KPIs, success metrics, and reporting. Ensure product marketing team develop and release first class sales enablement materials, such as product sheets, battle cards, and presentations, to equip the sales team with the necessary tools to close deals. Develop the framework and success metrics for go-to-market strategies across the NDT Global Group product portfolio. Ensure product marketing function performs quarterly market and competitor intelligence. Use insights to refine marketing strategies, product positioning, and communicate across the organization. Ensure product marketing team is successful in executing all marketing activities for product launches, including planning, execution, and post-launch analysis to ensure successful market entry. Lead market segmentation and channel knowledge, leveraging different marketing channels and tactics to promote the product portfolio. Act as the product marketing function lead liaison, guiding the Product Marketing Specialist to ensure alignment on product marketing strategy between relevant teams. Education A Bachelor\'s degree in Marketing, with focus in Product Marketing, or related education is required Experience Minimum of 8 years of working experience in a product marketing position is required Must have 3 years in a lead role, overseeing the success of the product marketing function Must have prior supervisory experience Experience working in a technology B2B environment is preferred Experience working in a global matrix organization is preferred Proven experience in go-to-market execution and product launches Well versed in market research and competitor analysis #J-18808-Ljbffr
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Video Product Lead
4 weeks ago
Calgary, Canada POD Marketing Inc. Full timeJoin to apply for the Video Product Lead role at POD Marketing Inc. Who are you? You’re equal parts creative visionary and strategic thinker. You’re comfortable leading creative direction while understanding how marketing, performance, and brand strategy intersect. You’re excited to shape a video department that values innovation, efficiency, and...
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Video Product Lead
3 days ago
Calgary, Alberta, Canada POD Marketing Inc. Full timeVideo Product LeadWho are you?You're equal parts creative visionary and strategic thinker. You're comfortable leading creative direction while understanding how marketing, performance, and brand strategy intersect. You're excited to shape a video department that values innovation, efficiency, and excellence—and to build something scalable and...
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Product Marketing Lead
4 weeks ago
Calgary, Canada NDT Global Full timeProduct Marketing Lead NDT Global is a leading provider of ultra‑high‑tech diagnostic inspection solutions, offering advanced data analysis and integrity assessment services for energy‑sector infrastructure assets. This role focuses on developing the product marketing strategy and function across the NDT Global Group product portfolio. Purpose The goal...
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Product Marketing Lead
4 weeks ago
Calgary, Canada NDT Global Full timeProduct Marketing Lead NDT Global is a leading provider of ultra‑high‑tech diagnostic inspection solutions, offering advanced data analysis and integrity assessment services for energy‑sector infrastructure assets. This role focuses on developing the product marketing strategy and function across the NDT Global Group product portfolio. Purpose The goal...
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Product Marketing Lead
4 weeks ago
Calgary, Canada NDT Global GmbH & Co. Full timeJob Description NDT Global is the leading provider of ultra-high-tech diagnostic inspection solutions, advanced data analysis and integrity assessment services for ensuring the safety and longevity of energy-sector infrastructure assets. Recognized as the forerunner in ultrasonic inspection technologies comprising Pulse Echo, Pitch-and-Catch and Phased...
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Product Marketing Lead
4 weeks ago
Calgary, Canada NDT Global GmbH & Co. Full timeJob Description NDT Global is the leading provider of ultra-high-tech diagnostic inspection solutions, advanced data analysis and integrity assessment services for ensuring the safety and longevity of energy-sector infrastructure assets. Recognized as the forerunner in ultrasonic inspection technologies comprising Pulse Echo, Pitch-and-Catch and Phased...
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Video Product Lead: Shape Strategy
4 weeks ago
Calgary, Canada POD Marketing Full timeA leading creative solutions firm in Calgary is seeking a Video Product Lead who is a blend of creative visionary and strategic thinker. The ideal candidate will lead the creative direction of the video department, shaping its focus on innovation and performance marketing strategies. This role requires a deep understanding of how marketing and brand strategy...
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Marketing Team Lead
1 week ago
Calgary, Canada POD Marketing Inc. Full timeOverviewJoin to apply for the Marketing Team Lead role at POD Marketing Inc.ResponsibilitiesOversee all marketing efforts across two divisions: SmileShop Marketing and Marketing4ECPs, starting with a small team with opportunity to grow.Lead the strategy and execution of initiatives that drive leads for the sales teams and increase engagement with existing...
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Marketing Team Lead
2 weeks ago
Calgary, Canada POD Marketing Inc. Full timeOverviewJoin to apply for the Marketing Team Lead role at POD Marketing Inc.ResponsibilitiesOversee all marketing efforts across two divisions: SmileShop Marketing and Marketing4ECPs, starting with a small team with opportunity to grow.Lead the strategy and execution of initiatives that drive leads for the sales teams and increase engagement with existing...
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Team Lead, Product Marketing
4 weeks ago
Calgary, Canada Smart Technologies Full timePosted Thursday, July 10, 2025 at 8:00 AM | Expired Thursday, July 24, 2025 at 7:59 AMSMART Technologies is an award-winning company that collaborates with bright minds around the world who believe in the power of innovation. We’re large enough to do great things but small enough that you don’t get lost in the crowd. Our continued success is possible...
