Director, CRM

Director, CRM & Marketing Technologies (MarTech) Join to apply for the Director, CRM & Marketing Technologies (MarTech) role at SickKids Foundation. About SickKids Foundation SickKids Foundation, with over 50 years of philanthropic impact, is Canada’s largest charitable funder of child health research, learning and care, raising over $200 million last year. As a national charity, we invest in national and international initiatives benefiting children in Canada and around the world. Our partnership with The Hospital for Sick Children (SickKids) supports Precision Child Health (PCH)—a future of tailoring medicine to each child’s unique traits, aiming to diagnose faster, treat smarter, and predict better. We are driven by core values of integrity, collaboration, excellence, innovation, and inclusion, with goals of delivering a superior donor experience, investing in people and culture, driving innovative and sustainable fundraising, and disrupting the market through data and technology. SickKids Foundation is committed to an inclusive culture, embedding equity, diversity and inclusion in our policies, practices and behaviours, creating a safe, positive work environment. We’re committed to attracting and retaining passionate individuals to help create a healthier future. That’s why we are looking for a new Director, CRM & Marketing Technologies. Position Status Permanent Full‑Time, available immediately. Description of the Position The Director, CRM & Marketing Technologies provides strategic and operational leadership across the Foundation’s CRM, Marketing Technologies and Digital platforms. In this role, the Director drives personalized donor engagement, enables insight‑driven decision‑making, and implements marketing automation to enhance engagement, operational efficiency and revenue growth. The Director ensures all CRM and marketing systems are integrated, standardised and strategically aligned with enterprise architecture, data governance and cybersecurity frameworks. Serving as the executive lead for the CRM Modernisation Program, the Director oversees a transformative initiative that redefines the Foundation’s donor relationship management ecosystem, establishing a secure, cloud‑enabled, data‑driven platform offering a comprehensive 360‑degree donor view, enhanced personalization and scalable enterprise‑level capabilities. As a member of the IT leadership team, the Director contributes to enterprise strategic planning, risk management and technology governance, ensuring CRM and marketing technology investments support organisational priorities. The Director represents IT in cross‑functional governance forums, supports enterprise modernisation programmes and collaborates with teams specialising in Infrastructure, Automation & Cybersecurity, and Architecture & Data Integration to advance shared objectives. The role also encompasses oversight of financial stewardship, vendor management and resource planning to ensure effective delivery of services and ongoing innovation. Key Responsibilities Strategic and Enterprise Leadership Define and execute a multi‑year roadmap for CRM & Marketing Technologies, supporting enterprise goals and digital transformation initiatives. Serve as the organisational leader for CRM, marketing and digital engagement systems, ensuring technology decisions align with fundraising and donor engagement strategies. Participate actively in IT leadership forums, enterprise planning and executive governance to prioritise investments and monitor outcomes. Contribute to strategic planning, capital forecasting and resource allocation across the IT department. Oversee vendor selection, contract negotiations and partner performance management. Collaborate with Directors of Infrastructure, Automation & Cybersecurity and Enterprise Architecture & Data Integration to ensure governance, interoperability and performance standards are met. Promote risk management, compliance oversight and standardisation across CRM and marketing systems. CRM Modernisation and Enterprise Program Enablement Lead the Foundation’s enterprise‑wide CRM modernisation initiative, ensuring alignment with operational, regulatory and enterprise objectives. Partner with IT peers to enable modernisation programmes, including CRM modernisation and data platform integration. Oversee the implementation of modular, cloud‑ready CRM ecosystems that integrate fundraising, marketing and analytics capabilities. Guide process redesign, data migration and change management to support effective user adoption and long‑term sustainability. Drive automation, personalization and analytics capabilities across CRM and marketing technology stacks. Define and monitor key performance indicators (KPIs) to measure adoption, engagement and impact. Report performance metrics to senior leadership and support enterprise reporting dashboards. Operational Excellence, Risk, and Governance Oversee CRM, digital and marketing systems to ensure reliability, scalability and compliance. Lead CRM & Data Governance squads to maintain data integrity, consistency and integration with enterprise data frameworks. Establish operational governance, performance measurement and risk mitigation strategies. Partner with Cybersecurity to enforce privacy, consent and data protection standards. Develop and manage budgets, ensuring efficient financial performance and cost optimisation. Oversee vendor and contract compliance, risk monitoring and adherence to service levels. Enterprise Collaboration and Innovation Partner with business leaders across Marketing, Fundraising and Donor Relations to design technology solutions that enhance donor engagement and revenue generation. Collaborate with shared services in Infrastructure, Cybersecurity and Architecture to ensure interoperability, resilience and secure data flow. Promote adoption of automation and AI tools to improve campaign effectiveness and reduce manual processes. Support cross‑squad initiatives that deliver measurable outcomes and foster innovation across IT. Leadership and People Development Mentor Associate Directors and Squad Leads, supporting leadership development and professional growth. Build and sustain high‑performing teams through workforce planning, succession development and coaching. Encourage collaboration, accountability, learning and continuous improvement across IT. Represent IT as a senior leader in enterprise governance, culture and strategic planning forums. Qualifications Bachelor’s degree in Information Technology, Computer Science or a related field (Master’s degree preferred). Minimum of 10 years of progressive experience in leadership roles involving CRM, marketing technology or digital transformation within large and complex organisations. Proven track record in leading enterprise‑wide modernisation and data integration programmes. Expert knowledge of CRM, marketing automation and data governance frameworks. Strong understanding of architecture, integration and automation technologies. Demonstrated ability to manage budgets, contracts and vendor performance. Strong strategic acumen, risk management expertise and problem‑solving skills. Exceptional communication and leadership skills with the ability to influence cross‑functional teams. Proven success in building and leading diverse, empowered and high‑performing teams. Total Compensation Package Hiring salary range: $132,767 – $165,958, with the ability to progress to a maximum of $190,853. In addition to competitive compensation, the Foundation offers a comprehensive benefits package including a flex benefit plan, tuition reimbursement, flexible work arrangements, pension plan and birth parent/parental top‑up. Work Hours & Schedule Hybrid work model – minimum two days per week in‑office (Tuesday and Wednesday). Application Information Apply online at www.sickkidsfoundation.com. The hiring process welcomes candidates from all backgrounds. For accommodations during the recruitment process, contact the Human Resources Department at recruitment@sickkidsfoundation.com. Diversity, Equity, Inclusion & Accessibility SickKids Foundation is committed to creating an inclusive culture, embedding equity, diversity and inclusion in our policies, practices and behaviours. We are proud members of the BlackNorth Initiative’s CEO pledge and actively encourage individuals from Black, Indigenous, communities of colour, people with disabilities and the 2SLGBTQIA+ community to apply. #J-18808-Ljbffr