Content Creator

Overview ROLE: Content Creator TEAM: The Kitchen North America LOCATION: Toronto (Hybrid) The Kitchen brings together a range of disciplines and capabilities. It’s a team of creatives, producers, data analysts and social experts working together to deliver remarkable ideas that live in a variety of mediums, from social to TV. This team moves at the speed of culture, responding to trends and events as they happen, generating ideas that transcend social media to capture the spirit of the moment, earn media impressions, and spark conversation. We are an award-ambitious team recognized internationally by Cannes, One Show, and Campaign as Global In-House Agency of the Year. We are focused on creating ground-breaking work and pushing limits. We are looking for trailblazers who lead the way to the next big thing, with a drive to produce award-winning work and generate innovative ideas both within and outside of briefs. Role Overview In this role as Content Creator, you will work with a team of Creatives and a Producer to plan, shoot, edit and optimize a wide range of content. From TikTok-native shots on device to food photography, you will create still and video assets for iconic brands. You’re an expert in social content with a deep understanding of platform expectations. You enjoy the creative process and will be part of a team that makes ideas, brand acts, and social content that gets people talking. You’ll plan, shoot, edit, and design content at the speed of culture. You are up-to-date with the latest trends and proficient in creating content for all platforms (Instagram, X/Twitter, TikTok, YouTube). You are a storyteller who uses your skills daily to set us apart online. Your work will have impact with a multi-talented team in North America (Toronto & Chicago) that blurs the lines of what advertising can be in today’s always-on, socially connected industry. Equal Employment Opportunity The Kitchen, Kraft Heinz, and Salt are committed to Equal Employment Opportunity and to attracting and retaining the most qualified employees regardless of race, national origin, religion, sexual orientation, gender, age or disability. Responsibilities SOCIAL EXPERTISE: You can identify trends and opportunities as they emerge in social and quickly ideate and present concepts for content that stay true to our brands while participating in online dialogue. SOCIAL STRATEGY: Work with the team to ideate planned content monthly and quarterly to ensure an always-on social approach. Research and proactively recommend ideas, solutions and new content for the brands. CONTENT CREATION: Use photography, videography, design, and platform-native tools to create a wide range of content that suits the moment and the idea. From quick social posts to staged shoots, switch quickly between styles. STORYTELLING: Ideate, build, shoot, and edit effective stories that match the quality of each social platform. COLLABORATION: Work with a large team of creatives from ideation to execution, ensuring ideas are created and brought to life faithfully. WORKFLOW MANAGEMENT: Manage multiple priorities with rapid turnaround times for real-time moments, capturing trending moments, editing quickly and delivering high-quality work on time and accurately. Experience & Skills 1 to 3 years of experience in a design or content creation role with a wide range of content. A high-quality portfolio showing a range of social content, ideally from a creative agency environment. Understanding of design programs such as Photoshop, InDesign, Illustrator, and After Effects, including best practices for all social channels. Demonstrated ability to create relevant content across all platforms with strong visual storytelling, videography, and video editing; graphic design experience is a plus. Passion and experience in creating content for social media platforms - Instagram, TikTok, YouTube, and more. Proficient in the Adobe Creative Suite and eager to continue learning. Experience creating high-quality content for clients with high standards of quality and excellence. Ability to problem solve and propose production/design-appropriate solutions. Highly organized with the ability to work under tight deadlines in a fast-paced environment. Passion for food that enhances authenticity and appeal of brand marketing in the culinary industry. A desire to do award-winning, internationally recognized work. #J-18808-Ljbffr