Copywriting, Strategic, and Marketing Specialist

Do you have what it takes toshape what comes next? Copywriting, Strategic, and Marketing Specialist - Arabic Speaker full time location: abu dhabi, UAE seniority: Mid–Senior languages: reports to: team: MarCom Creative, Social Media, Digital, PR, Government Relations note: This role sits within ZIA’s MarCom team and plays a pivotal role in shaping messaging, campaign strategy, and Arabic content across platforms. You’ll be responsible for crafting and guiding content across campaigns, social platforms, websites, video scripts, and presentations. Your work will support high-impact government and commercial campaigns where messaging must be both precise and emotionally compelling. Key Responsibilities Write, edit, and adapt Arabic content for campaigns, websites, social media, video, and branded communications Translate strategic briefs into high-impact messaging frameworks and concept directions Collaborate with strategy, creative, and content teams to bring narratives to life across all channels Align copy with brand voice, tone, and campaign objectives Support in the development of campaign themes, slogans, naming, messaging architecture, and presentation writing Ensure linguistic accuracy, cultural sensitivity, and message clarity across all deliverables Contribute to pitch decks, content calendars, and strategic documents with both writing and messaging strategy input Required Qualifications & Experience 5–7+ years of experience in Arabic copywriting, content strategy, or marketing communications Native-level Arabic with a strong command of tone, style, and formal/informal writing Fluent English (written and spoken) Experience working on government, cultural, or bilingual campaigns in the UAE Strong understanding of digital platforms, campaign flow, and audience behavior Ability to collaborate across disciplines in a fast-paced agency environment Exceptional attention to detail, cultural nuance, and messaging clarity Bonus Skills (Nice to Have) Experience writing and strategizing bilingual content (Arabic + English) Background in advertising, brand strategy, or campaign concepting Experience with social-first content, digital storytelling, or scripting Familiarity with SEO, UX writing, or user journey-based content Comfort presenting ideas and messaging direction to internal or client stakeholders Why Join ZIA Work on meaningful, high-impact national projects Competitive salary and performance-based growth opportunities Exposure to cross-collaborative work across disciplines, clients, and cultures A diverse, dynamic, multicultural team with a shared standard of excellence A creative culture that celebrates innovation, authenticity, bold thinking, cultural relevance, and results about ZIA ZIA Creative Network is a culturally rooted creative agency with offices in Dubai, AbuDhabi, and Halifax. Headquartered in the UAE, we specialize in bold, human-centered campaigns for leading brands and government entities across the Emirates and wider GCC. Our work also extends internationally, with select projects reaching audiences in North America and beyond. At ZIA, we combine deep regional insight with global creative standards to produce culturally meaningful, high-impact work across strategy, content, creative production, and digital platforms. We pride ourselves on delivering locally resonant, globally competitive ideas that drive real-world results. Important Note: ZIA is a high-performance, high-stakes environment. If you thrive under pressure, enjoy the intensity of tight deadlines, and take pride in producing exceptional work that moves people and shapes culture — you’ll fit right in. We’re looking for team members who are ambitious, resilient, and excited to push creative and strategic boundaries every day. I confirm that I have read and understood the full job description and meet the stated requirements. If you’ve been referred by a current/former ZIA employee, please enter their name here: Brief Cover Letter / Message. Please include why you believe you are the right fit for this role. Feel free to upload any additional files that support your application (e.g., portfolio, case studies, certifications, or references). upload file or drag and drop here Screening Questions Does your portfolio include links to past work, especially showcasing Arabic copywriting and campaign contributions? yes no Highlight experience leading or supporting bilingual campaign development Are you currently based in Abu Dhabi or willing to relocate? yes no Do you have native-level Arabic and fluent English? yes no How many years of experience do you have in Arabic copywriting or marketing communications? Have you worked on bilingual (Arabic/English) or government campaigns before? yes no What is your current notice period and earliest availability? What are your salary expectations for this role? I understand that only applications submitted with a CV, a tailored cover letter, and responses to all screening questions will be reviewed. I acknowledge that due to the volume of applications, only candidates selected for the next stage will be contacted. our hiring process 1 virtual vibes 2 the assignment you’ll complete a short task so we can see your thinking, creativity, and craft in action. 3 final meetup an in-person interview, a deeper conversation — and maybe even an offer. we’re rooting for you. #J-18808-Ljbffr