Email Marketing Coordinator

3 weeks ago

Toronto, Canada Parts Town Canada Full time

Overview Parts Town Canada is the fastest-growing distributor of restaurant equipment, HVAC and residential appliance parts. We operate with core values that prioritize safety, integrity, enthusiasm and courage to embrace change. We are recognized for growth and innovation, listed on the Inc. 5000 and Crain’s Fast 50, and voted a Top Workplace by the Chicago for four consecutive years. Benefits Hybrid work schedule Quarterly profit sharing bonus Team member appreciation events and recognition programs Volunteer opportunities Business casual dress code Group health and dental, life insurance, RSP match, employee assistance programs and paid time off Responsibilities Partner with senior lifecycle and marketing managers to develop, QA, deploy, and track email marketing campaigns via our email platform. Analyze email results and report to campaign owners; proactively identify opportunities for improvement. Collaborate with stakeholders to brainstorm, build and test initiatives that support departmental and segment goals. Assist with customer segmentation and list-building efforts to optimize reach. Collect and analyze marketing data (conversion rates, traffic, deliverability) and monitor email deliverability issues. Provide insights and support to internal stakeholders based on data, trends and goals. Research emerging email and personalization trends. Qualifications BS degree in Marketing, Communications or similar field. 2+ years of email marketing experience. Experience with email marketing platforms. Solid understanding of digital marketing techniques (email, SEO, content, merchandising, mobile, social). Excellent verbal and written communication skills. Strong ability to prioritize tasks and work both independently and as part of a team. Detail-oriented, efficient, organized, self-starter and highly productive. Passionate about email marketing and ecommerce with a good understanding of the latest trends and techniques. Desired Skills Salesforce Marketing Cloud experience. HTML experience (beginner to moderate). Understanding of email design best practices. Recruitment Process We follow a standard process: Complete the application through our career website or job board. Receive a confirmation email from the Parts Town domain. If considered for interview, receive an email from our talent team to schedule an interview. Complete an in-person interview with a hiring manager if advanced to next step. Due to high volume, we regret that we cannot respond to all applicants. Parts Town, a division of Heritage Food Service Group of Canada is an inclusive and equal opportunity employer. If you require a disability related accommodation to participate in the recruitment process please inform us by email. While we appreciate all applications, only those candidates selected for an interview will be contacted. Thank you for your submission. #J-18808-Ljbffr

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