Regional Sales Manager, Western Region

Join us as Regional Sales Manager Location: Remote, CAN Terms & Conditions: Full time, International assignment is not available for this role and relocation for local and international candidates is not provided About Unilever With 3.4 billion people in over 190 countries using our products every day, Unilever is a business that makes a real impact on the world. Work on brands that are loved and improve the lives of our consumers and the communities around us. We are driven by our purpose: to make sustainable living commonplace, and it is our belief that doing business the right way drives superior performance. At the heart of what we do is our people – we believe that when our people work with purpose, we will create a better business and a better world. About Food Solutions (UFS) Unilever Food Solutions (UFS) is the 2nd largest Business Unit of Unilever, one of the 3 Power brands of the Foods Business Group, and a global market leader in Food Service. UFS operates in over 76 countries and employs ~4000 employees. We are an independent Global Business Unit that focuses on serving chefs and has a B2B business model geared toward freeing them to love what they do. Job Purpose The Regional Sales Manager will lead CD resources within the defined geography to achieve growth targets by guiding the team to leverage quarterly operator and distributor initiatives to grow with existing restaurant operators and expand reach to new restaurant operators. The role requires development and execution of annual plans aligned to both the strategic agendas of key accounts and UFS. Key Responsibilities Lead, coach and develop a Customer Development team Accountable for leading your team to deliver business targets for the assigned Region for Independent Operators, Chains, and Trade Partners Full execution of UFS Annual Operating Plan and quarterly initiatives Lead and train team to expand reach to Regional Restaurant Chains (10 units) Manage Small Regional Chain accounts and develop sales opportunities at each customer Cultivate relationships with distributors to better promote Unilever Food Solution’s products Instill team commitment to lead management as a primary driver of business growth Develop business across all field channels within commercial and non-commercial segments Lead and train team to partner with restaurant executives and chefs to develop and grow their business Lead and train team to partner with Distributor Partners to accelerate their market growth through training & collaborating with their Sales teams and executing marketing programs Winning customers across all channels with the appropriate level of trade and resources Trade / Distributor / Customer Develop and execute Joint Business Planning (JBPs) with selected trade partners including Trade Term agreement, Sell-out activities and DSRs & Trade team engagement & KPIs (Sell-out, Reach, Penetration, eCom, Digital Reach etc.) Engage trade customers to gain alignment for Secondary Sales Data (SSD) partnerships with proof of value addition, e.g. Traffic generation towards Trade Webshop via UFS campaigns Independent Operators & Chains Drive Independent Operator & Chain customers engagement as per defined contact strategy (80% virtual, 20% F2F via Customer Relationship Management). Use data driven recommendations for reach & penetration Conduct Virtual Sampling, Ideation, Cooking Demousings culinary knowledge to secure new opportunities or increase volume usage by new menu applications or into existing dishes Implement and execute Customer Business Plan with selected key Chains customers Digital, Data & eCom Accountable for Implementation and execution of all UFS digital tools within Territory/Area Continuously enrich UFS customer data for more personalized campaigning Follow up on Leads (based on Marketo Leads scoring & Targeting Model) for 100 engagement & KPI delivery Drive customer digital engagement for UFS Digital platforms & Campaigns (UFS.Com, UFS Academy, Social Media engagement, UFS webinars) Drive digital buying behavior via ecommerce platforms (Webshop / trade Partner Webshop / pure players) Lead category approach for Trade web shop for UFS business growth via joint campaigning with DT marketing & trade teams Required Qualifications 5+ years of working experience in the foodservice industry with proven track record in sales, preferably in the Foodservice Industry Understanding / experience of use of Digital & Social media in selling Passion for Food and the Foodservice industry (a plus) Foodservice industry knowledge Preferred Qualifications Strategic Selling skills Impactful Virtual Customer Engagement Full understanding of all Customers & UFS Product solutions Business Insights to Activation Solution Selling Familiarity with UFS CD Cycle Customer Business Planning & Win Chefmanship Commercial Skills Negotiation Skills Digital & IT skills including eCom, Salesforce, Marketo Data & Analytical Skills – Ability to use data driven insights for execution Unilever Canada is an organization committed to diversity and inclusion to drive our business results and create a better future every day for our diverse employees, global consumers, partners, and communities. We believe a diverse workforce allows us to match our growth ambitions and drive inclusion across the business. All qualified applicants will receive consideration for employment without regard to race, colour, religion, sex, sexual orientation, gender identity or expression, age, national or ethnic origin, marital status, family status, disability, genetic characteristics, and a conviction for which a pardon has been granted. If you are an individual with a disability in need of assistance at any time during our recruitment process, please contact us at NA.Accommodations@unilever.com. Please note: These lines are reserved for individuals with disabilities in need of assistance and are not a means of inquiry about positions or application statuses. #J-18808-Ljbffr