Director of Sales Development
2 weeks ago
We are Quantcast. A global Demand Side Platform (DSP) powered by AI. Rooted in our DNA is a strong foundation of measurement and consumer analytics, enabling us to empower marketers to reach audiences and achieve measurable advertising outcomes across the Open Web.
Since 2006, Quantcast has consistently set the industry standard by introducing groundbreaking initiatives such as the first measurement platform for digital publishers and the first AI-powered DSP. If you're prepared to be part of an enthusiastic team that crafts cutting-edge solutions, then Quantcast is the ideal place for you.
We are looking for a dynamic and strategic Head of Sales Development to play a pivotal role in establishing and growing our Inside Sales function. As the first Head of Sales Development at Quantcast, you will be instrumental in driving the company's next phase of growth. You will be responsible for identifying Quantcast’s best customers, leading initial outreach efforts, managing a high volume of internal inbounds, collaborating with field sales teams, and building a world-class Sales Development team.
Responsibilities
- Team Leadership: Hire, train, and manage a team of Sales Development Representatives (SDRs) responsible for prospecting, cold calling, pipeline development, opportunity creation, and booking qualified demos.
- Sales Strategy: Develop and execute both cold outreach and inbound sales strategies aimed at achieving revenue goals.
- Best Practices Development: Establish and refine best practices for SDR to Field Rep account handoffs for both cold and inbound opportunities.
- Coaching and Mentoring: Provide ongoing coaching and feedback to improve the skill set and productivity of the team.
- Metrics and Goals: Identify, define, and manage key front-end sales metrics, measure sales processes, and create goals that drive growth.
- Minimal Travel: Travel up to 5% or less.
- Previous experience in AdTech or MarTech SaaS is required.
- Proven track record of leading and/or building a high-performance SDR team.
- Deep understanding of the sales demand generation function, its evolution, and best practices to ensure a positive customer experience.
- Familiarity with BANT qualification methodology and the Challenger Sales process is strongly preferred.
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