Event Specialist

ManageEngine is the IT management division of Zoho Corporation. With over 280,000 customers across the world, ManageEngine is a recognized leader in the IT management space. We've been witnessing phenomenal growth, and to keep up with the demand, we are doubling down on our efforts by building a world-class team.The central marketing team is a group within ManageEngine, dedicated to marketing world class enterprise IT solutions, across 190 countries. We are seeking a talented, self-motivated and dedicated event specialist to join our North American marketing team, and work on effective event engagements and strategies. The ideal candidate will need to have a data-driven approach and will need to get hands-on to accomplish tasks.The candidate should be open to travel (domestic and international), and may have to accommodate collaboration in global time zones occasionally.Job responsibilities include, but are not limited to, the following:Plan, manage, and execute corporate events, trade shows, industry conferences, webinars, and customer meetups to achieve business objectives.Collaborate with internal teams and external vendors to handle logistics, sponsorships, booth setups, speaker coordination, and post-event follow-ups.Develop and execute event marketing strategies, including email campaigns, social media promotions, landing pages, and paid ads.Work with sales teams to ensure high-quality lead generation and post-event engagement through targeted follow-up campaigns.Measure event success using KPIs such as attendance rates, engagement, lead conversion, and ROI analysis.Manage event budgets, ensuring cost-effectiveness while maintaining high-quality experiences.Stay up to date with industry trends and competitor events to enhance our event strategy.2-5 years of experience in event planning and execution, preferably in B2B software or tech industries.Strong project management skills with the ability to handle multiple events simultaneously.Experience with event marketing strategies, including email automation, paid promotions, and digital campaigns.Ability to analyze event performance metrics and make data-driven improvements.Excellent communication and negotiation skills for vendor and partner collaborations.Familiarity with event management tools (e.g., Zoho Backstage, Cvent, Eventbrite, HubSpot, Marketo) and CRM software.Willingness to travel for in-person events as needed (~30%).Preferred qualificationsExperience in the event management industryAccomplished range of skills from strategic thinking to creative and detailed executionAbility to present ideas to various levels of an organization to explain and gain support for initiativesThe demonstrated ability to work independently and autonomouslyMandatory:Professional Proficiency in French and English: Candidates must demonstrate professional written and verbal proficiency in both French and English. This includes the ability to effectively communicate and articulate ideas in both languages.Location: This is a remote role with significant travel. The candidate should be based out of the Toronto area due to the location of ManageEngine events and travel accommodations. Job Type: Full-time Pay: Base salary of $55,000.00-$70,000.00 per year. Casual dress Dental care Extended health care RRSP match Vision care Monday to Friday work schedule Work Location: Remote based out of Toronto with travelTo apply, please submit a resume. No phone calls or office visits.Zoho USA is an Equal Opportunity Employer and does not discriminate on the basis of race or ethnicity, religion, sex, national origin, age, veteran disability or genetic information or any other reason prohibited by law in employment. #J-18808-Ljbffr