Influencer Coordinator

OverviewJoin to apply for the Influencer Coordinator role at Burson.Who We Are Burson is the global communications leader built to create value for clients through reputation. With highly specialized teams, industry-leading technologies and breakthrough creative, we help brands and businesses redefine reputation as a competitive advantage so they can lead today and into the future. When you work at Burson, you are part of a global community of lifelong learners who thrive at the edge of innovation.Burson is part of WPP (LSE/NYSE: WPP), the creative transformation company. For more information visit bursonglobal.com and follow us on LinkedIn and Instagram.More About The RoleBurson is looking for an Influencer Coordinator to work across iconic beauty, retail and CPG brands. As a part of WPP Onefluence, you’ll be joining a full-service network with the most sophisticated influencer expertise around the globe to meet client scale. Influencer marketing is a core piece of our business, and we are seeking someone who is as passionate about this world as we are. We’re looking for candidates that are social first, tapped in, and passionate about beauty & retail.What You\'ll DoIdentification, outreach, negotiation, project management and measurement of influencer programs, with a focus on seeding collaborations based on strategic plan development from senior team & clientsEfficiently and effectively plans and manage influencers engagement and monitoring for large-scale mailersDeveloping campaign reports by tracking and optimizing organic and paid influencer contentKeep on top of emerging social trends, platforms, technologies, and influencers in the Canadian marketCarry out social media listening and research to identify trends in online conversations and to pinpoint key influencersExperience That Contributes To SuccessA minimum of 1-2 years of experience demonstrated interest or experience in Influencer, PR, Digital, Content or Brand Marketing agenciesUnderstand metrics and insights from various social platforms including Facebook, Instagram, TikTok, YouTube, Pinterest, and other emerging channelsClear understanding of the influencer marketing landscape, the importance and role of influencer marketing and best practicesExperience utilizing influencer identification and vetting systems like CreatorIQ, Traackr or in-platform toolsFlawless organizational skills and keen attention to detailAbility to prioritize and manage high volumes of requestsAbility to effectively communicate information and ideas in written and verbal formatAbility to build and maintain relationships with key influencers, agencies and team membersExcellent written and verbal communications skillsCreative thinker and problem solverExperience managing influencer programs is a plusYou Belong At BursonOur vision is for Burson to be the leading ‘academy company’ for creative communications professionals and emerging leaders. We provide a dynamic environment where ambitious colleagues come to elevate their skills, expand their networks, and ultimately, produce the best solutions for today’s leading brands. Our commitment to your growth is reflected in our robust benefits and people programs, which include professional development opportunities, mentorship programs with industry leaders, a vibrant and inclusive company culture fostering collaboration and innovation and packages designed to reward and retain top talent. We invest in our people because we believe their success is our success.At Burson, we’re an agency of learn-it-alls. We recognize that the things we do best, creativity and communications, require a level of nuanced understanding. That’s why it’s imperative for us to hire extraordinarily talented people of all backgrounds and identities. Without that we can’t do the essential work of inspiring bold ideas, fostering constructive dialogue, cultivating meaningful experiences, and driving innovation and creativity for our partners. Your unique point of view—your talent—is what makes you a #BursonPerson, and it’s how we deliver exceptional results for our clients, together.We believe the best work happens when we\'re together, fostering creativity, collaboration, and connection. That\'s why we’ve adopted a hybrid approach, with teams in the office around four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.When you click the "Submit Application" button below, this will send any information you add below to Burson. Before you do this, we think it\'s a good idea to read through our Recruitment Privacy Policy. California residents should read our California Recruitment Privacy Notice. This explains what we do with your personal data when you apply for a role with us, and, how you can update the information you have provided us with or how to remove it.Seniority levelEntry levelEmployment typeFull-timeJob functionOtherIndustriesPublic Relations and Communications Services #J-18808-Ljbffr