Marketing Automation

1 week ago

Toronto Montreal Calgary Vancouver Edmonton Old Toronto Ottawa Mississauga Quebec Winnipeg Halifax Saskatoon Burnaby Hamilton Surrey Victoria London Halton Hills Regina Markham Brampton Vaughan Kelowna Laval Southwestern Ontario R, Canada Sherweb Full time

Marketing Automation & Enablement Specialist Join as a Marketing Automation & Enablement Specialist at Sherweb. Here’s what we do and why we do it: We simplify businesses’ IT with cloud technology so they can focus on what matters, making people’s lives better. Discover how we do that here: www.sherweb.com/about/. Location: Work From Home – Canada How you will contribute Your goal is to enable the marketing team to operate independently and efficiently while driving operational excellence. Responsibilities: Configure, build, and launch marketing campaigns, customer journeys, and automation flows in Dynamics 365 Marketing. Manage and evolve reusable campaign assets to ensure alignment with brand, compliance, and business requirements. Enable marketing teams to confidently self-select audiences by providing standardized reusable segments, documentation, and guidance. Develop and maintain QA and governance guidelines for campaign readiness to enable a self‑serve model. Provide training, guidance, and platform enablement to marketing users to increase campaign self‑sufficiency. Continuously improve processes, playbooks, and reusable assets based on feedback, adoption trends, and platform enhancements. Define and track adoption metrics for enablement assets (usage rate, speed to launch, reduction in back‑and‑forth) and use insights to improve the asset library and governance processes. Qualifications University degree in marketing, business or a related field, or equivalent combination of education and experience. 3+ years of experience with marketing automation platforms (Dynamics 365 Marketing / Customer Insights – Journeys, HubSpot, Marketo). Ability to build clear documentation, playbooks, and training materials that enable adoption of tools, processes, and best practices. Good understanding of campaign operations – journeys, forms, audience segmentation, consent management, data accuracy. Ability to translate marketing needs into scalable, reusable assets and frameworks rather than one‑off executions. Comfort working with data and platform usage insights to improve processes, governance, and asset adoption. Comfortable collaborating with multiple marketing stakeholders, aligning them to shared processes and standards. Bilingual (English/French) is an asset. Benefits of Working at Sherweb Sherweb is a customer‑centric environment committed to passion, teamwork, and integrity. Work Environment Beautiful offices for meetups and collaborative work (Sherbrooke and downtown Montréal). State‑of‑the‑art technology and tools. A results‑oriented culture that recognizes talent, action, and creative thinking. Generous and caring colleagues of various professional and cultural backgrounds. Opportunity to recommend quality talent through a referral program. Compensation Base salary ranging between $60,330 and $78,400 CAD yearly. Vacation time based on prior experience. Advanced paid hours to recharge (holidays and mobile days). Corporate discount program for community merchants. Growth Opportunities Close communication with your manager for development. Multiple initial and on‑the‑job training opportunities and tools to track progress. WE VALUE DIVERSITY We strive to create an inclusive environment; applicants with diverse backgrounds are encouraged to apply. #J-18808-Ljbffr

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