Manager, Marketing Technology
4 weeks ago
**About Four Seasons:**Four Seasons is powered by our people. We are a collective of individuals who crave to become better, to push ourselves to new heights and to treat each other as we wish to be treated in return. Our team members around the world create amazing experiences for our guests, residents, and partners through a commitment to luxury with genuine heart. We know that the best way to enable our people to deliver these exceptional guest experiences is through a world-class employee experience and company culture. At Four Seasons, we believe in recognizing a familiar face, welcoming a new one and treating everyone we meet the way we would want to be treated ourselves. Whether you work with us, stay with us, live with us or discover with us, we believe our purpose is to create impressions that will stay with you for a lifetime. It comes from our belief that life is richer when we truly connect to the people and the world around us.**About the location:**Four Seasons Hotels and Resorts is a global, luxury hotel management company. We manage over 120 hotels and resorts and 50 private residences in 47 countries around the world and growing. Central to Four Seasons employee experience and social impact programming is the company’s commitment to supporting cancer research, and the advancement of diversity, inclusion, equality and belonging at Four Seasons corporate offices and properties worldwide. At Four Seasons, we are powered by people and our culture enables everything we do.**Manager, Marketing Technology**The Manager, Marketing Technology is a hands-on, strategic role, responsible for our Brand Technology platforms, including our Digital Asset Management (DAM) and Press Room, supporting the Commercial Organization and delivering world-class brand and content experiences. This individual will serve as the connective tissue between Brand Marketing, Web & Mobile, Public Relations, Social Media, and external partners to deliver seamless, scalable, and innovative digital experiences that elevate our brand presence globally.This position is based in Four Seasons Hotels and Resorts, Toronto Corporate Office, reporting to the Senior Director, Brand, Content & eCommerce. This role involves interactions with primarily internal stakeholders at various levels.**What You’ll Be Doing:****Strategy & Planning*** Contribute to the development and alignment of Business and Technology roadmaps for brand-related platforms, including the DAM and Press Room platforms, balancing short-term needs with long-term scalability and innovation as well as budget considerations* Collaborate with Brand, PR, and Content teams to ensure platforms support storytelling, media relations, and brand consistency* Maintain an in-depth knowledge of our Brand platforms and tools as well as the company’s strategic business plans* Proactively optimize the operating environment to deliver reliable, scalable, well architected, and supportable business solutions* Leverage brand performance, consumer insights, and industry trends to inform future planning decisions* Define key success metrics for platform health, adoption, and performance.* Maintain awareness of alternative commercial brand, content, public relations, and social media platforms and current capabilities**Acquisition & Deployment*** Identify and recommend appropriate solutions ensuring development is within scope and will address the business needs within agreed* Participates in the development and implementation of new business processes that improve efficiency and enhance productivity* Partner with our Brand team to understand business goals and translate them into technology requirements* Lead the deployment of technology platforms, tools, and integrations that enable brand initiatives for global use* Collaborate with technical teams to deliver solutions that meet brand and content requirements* Manage testing, rollout, and adoption of new tools and systems that support brand marketing campaigns* Define and implement governance models, metadata standards, and taxonomy frameworks for digital assets**Operational Management*** Prepare and manage project budgets providing cost/benefit analysis as required* Serve as the primary point of contact for day-to-day support of brand platforms, resolving incidents and service requests quickly* Oversee user administration, access controls, and data integrity within the DAM and other systems* Monitor platform and application performance, storage, and usage to ensure reliability and scalability* Implement governance and compliance standards for asset usage, licensing, and digital rights management* Continuously assess current platforms and identify opportunities to enhance storytelling, user experience, and operational efficiency* Perform project management function to ensure all project successful implementation* Analyze and verify requirements for completeness, consistency, comprehensibility, feasibility, and conformity to standards* Utilize standard templates to write requirements specifications accurately and concisely* Create process models, specifications, diagrams, and charts to provide direction to developers and/or the project team* Assist with the interpretation of user requirements into feasible options and communicating these back to the business stakeholders* Act effectively as the technical speaker between the business and project team* Take the lead in helping resolve post-release / production issues**Relationship and Team Management*** Performs management and supervisory duties by conducting staff meetings and performance reviews to ensure the efficient operation of the team* Forge strong and effective relationships with Business Stakeholders in Brand Marketing, Public Relations and Social Media, and Digital Products* Champion collaboration, knowledge sharing, and best practices across business and technical teams* Manage on-going relationship with various vendors and partners and coordinate project and support activities**Who You Are:*** Able to exercise independent judgement* Excellent analytical, mathematical, and creative problem-solving skills* Excellent listening, interpersonal, written, and oral communication skills* Ability to organize and lead meetings, workshops and group discussions with good presentation skills* Logical and efficient, with keen attention to detail* Highly self-motivated and directed* Ability to effectively prioritize and execute multiple tasks while under pressure* Strong customer service orientation* Experience working in a team-oriented, collaborative environmentAbility to quickly learn about new software applications.* Strategic thinker with a hands-on approach to problem-solving* Proven experience with business and technical requirements analysis, modeling, verification, and methodology development in web and content management platforms* Strong planning and prioritization abilities* Ability to drive adoption and change management for new platforms* Problem-solving and continuous improvement orientation* Adaptability in fast-paced and evolving business environments* Passion for brand storytelling, digital innovation, and operational excellence**What You Bring:**Required:* 5 to 7 years of related experience in managing Digital Asset Management platforms and leading integrations with related systems* 3 to 5 years of related experience supporting Web and Content Management Systems* 3 to 5 years of related experience supporting PR and/or Social Media platforms* College diploma or university degree in Computer Science, IT, Marketing, Information Studies, or related fields.* Proven ability to manage cross-functional projects in a matrixed environment* Agile project management experience preferred* Analytical mindset with ability to evaluate and communicate platform performance and business impact* Experience establishing governance process
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