Media Director

2 months ago

Old Toronto, Canada Flywheel Digital Full time
The Opportunity

We are looking for a leader to join our Media team focused on team development and support; client retention and growth; and development of Flywheel’s further expansion as the leading Digital Commerce Solution. This role requires proven ecommerce experience in the Digital Commerce space (full funnel), strong people management and leadership skills, and a passion for working with clients at executive levels, from business acquisition through to ongoing growth and development. This role will work alongside the current Media Leadership team across all media functions, and must be filled by someone who is self-motivated, collaborative and results oriented, working under expectations set by executive management. The goal for this role is to help grow our client’s business across all media opportunities, retain clients and assist in developing our internal team.

What You Will Do:
  • Build and maintain strong client executive relationships to foster long term partnerships, and prospect referrals, while identifying ways to drive incremental value to clients and fostering an environment for candid partnership feedback.
  • Lead retail media advertising activities for clients including but not limited to planning, strategy, hands-on activation, reporting, and billing for Amazon, Walmart, Target, Kroger, Instacart, Criteo, Citrus, etc.
  • Oversee multiple client teams providing guidance in ensuring strong performance against client goals and identifying and resolving any client issues.
  • Identify revenue opportunities with existing clients in line with client objectives and their best interests.
  • Define and implement process for continuous measurement and improvement (goal setting with client, team, and intra-agency), including workflow and process streamlining.
  • Act as a brand ambassador for Flywheel internally by sharing market insight, trainings, etc. and externally through participating in business development, conferences, webinars, share groups and client trainings.
  • Ensure team has the training, resources and ongoing professional development they need to succeed personally and professionally as they deliver value to our clients every day.
  • Maintain team morale and motivation as we operate in a hybrid work environment.
  • Seek ways to improve team’s operating efficiency, optimizing time spent vs. quality of delivery, while maintaining work/life balance across the team.
  • Contribute to hiring, team structuring, and account resourcing decisions in the team.
  • Travel required, based on client needs.
Who You Are:
  • 8+ years of experience across retail media disciplines (search, display, video) and retail media networks/platforms with growing responsibility and significant oversight of retail media services delivery.
  • At least 2-3 years of team leadership and training experience with excellent interpersonal and communication skills.
  • Proven track record prioritizing in a fast-paced environment with competing internal and external priorities.
  • Deep experience and familiarity across retail media space across retail media platforms and networks; including campaign management platforms (Pacvue, Skai, etc.), digital shelf (Helium10, Analytic Index, etc.), and Retail measurement channels (Vendor Central, Walmart Retail Link, Kroger Stratum, etc.).
  • Demonstrable expertise across all aspects of retailer paid search and programmatic retail media with the ability to communicate media goals, challenges, and performance in broader business context and to influence executive level.
  • Deep understanding of retail readiness as well as additional paid and organic drivers of success (operations, promotions, content, off-platform media, etc.).
  • Proven track record of flawless execution, driving growth, client retention, and exceeding expectations. Team management experience, with demonstrated leadership, mentoring and coaching skills.
  • Strong business acumen, problem solving & analytical skills.
  • Excellent communication and organizational skills.
  • Bias for action and ability to achieve objectives and goals with optimistic energy and tenacity to defeat barriers.
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