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Group Account Director

4 months ago

Toronto, Ontario, Canada Starcom Full time
Company Description

With a history that dates back over 80 years, Starcom is a global communications planning and media leader. We are an agency still grounded in our founding principle that people are at center of all we do. Each day, we apply this belief to harness the transformative power of data and technology to inspire and move people and business forward. With more than 7,000 employees in over 100 offices around the world, Starcom partners with the world's leading marketers and brands, including Bank of America, Best Buy, Kellogg Company, KraftHeinz, McDonald's, Novartis, Samsung, Visa and more.

Within Canada, Starcom is a part of Publicis Media within Publicis Groupe, one of the world's leading communications groups. Our team spans across our Windsor, Toronto and Montreal offices. We truly love the world of Media and Advertising. We see the planning and buying process as art. However, it is an art that is always best when backed by the science of empirical data.

One of our core tenants of media planning and buying is that human experiences drive impact through tangible results. Not only do we seek to deeply understand our clients' business and what truly motivates consumers, but we seek to design experiences that drive meaningful consumer actions our clients care about – Move People, Move Business.

You will be joining a well recognised agency with credentials:

  • Great Places to Work certified two years in a row
  • Only communications company to be ranked in LinkedIn's Top 25 Great Places to Work
  • 2022 Media Agency of the Year
  • 2023 Media Agency of the Year finalist

As part of Publicis Media Canada we are proud to be Great Places to WorkTM certified and recognized with Best WorkplacesTM for Today's Youth. We provide continuing opportunities for career growth by fostering a diverse work environment that respects and supports individual contributions and opinions.

Job Description
  • Manage all aspects of the client business providing superior customer service while maximizing business opportunities
  • Responsible for meeting client and agency KPI's and development of business plans
  • Lead and manage all strategic channel planning activities associated with assigned account(s)
  • Establish and grow a strong relationship with multiple senior client stakeholders through a demonstration of industry knowledge and of the application to business challenges
  • Steward relationship with outside agency partners (creative, PR, promotion, etc.)
  • Work with analytic partners to gauge media performance and KPI's to determine the extent to which the original objectives and strategies were met
  • Manage multi-disciplinary team ensuring all team members are delegated work appropriate for their level and experience and that the team remains challenged and engaged
  • Actively incorporate tools into client planning process/lead workshops in Facilitator role
  • Understand client compensation structure and implications of plan changes
  • Acts as a positive role model through example
  • Proactively keep abreast of industry trends and share knowledge with team
    • Mentor the team to maximize individuals' growth, and harness the strengths and opportunities of each team member
  • Work closely with their direct report to optimize any revenue opportunities within the agency at large
Qualifications
  • Minimum 3 years as Associate Director/Director experience
  • University or College degree/diploma in Media, Marketing, Business, Project Management or related field
  • Direct client service experience
  • Demonstrated supervisory, delegation and strong mentorship skills
    • Proven track record of client and team success
  • Challenges traditional boundaries and demonstrates consistent creative approaches to business problems
    • Working knowledge of Syndicated tools (DDS, Prisma, DCM, DBM & Vividata etc.
  • Proficient with Microsoft Office Suite
Additional Information

Publicis Media is an equal opportunity employer with a strong commitment to diversity and inclusion. We create and nurture a vibrant work environment that celebrates, values and leverages all aspects of diversity and inclusiveness, attracts world-class talent and serves as the industry benchmark for best practices. We encourage applications from all qualified individuals and will provide appropriate accommodation for candidates with disabilities or accessibility needs throughout the recruitment process, upon request. Please contact our recruiter for any questions, accommodations or specific requests. We thank all candidates for their interest in Publicis Media however, only those candidates selected for an interview will be contacted