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Marketing and Communications Specialist
3 months ago
MARKETING & COMMUNICATIONS SPECIALIST - BILINGUAL (EN & FRE)
Your Key Responsibilities:
General responsibilities:
- Writing and editing internal and external communication materials.
- Provide logístical support and interact with stakeholders to ensure initiatives are consistent and wellcoordinated in support of the organization's objectives.
- Ensure compliance and adherence to communication standards, guidelines, and processes.
- Development and implementation of project plans, initiatives and tactics that align with Circular Materials' objectives.
- Support the development of communications and marketing plans and strategies.
- Review marketing and communications materials and programs to identify gaps and opportunities, and provide recommendations on new tools, platforms, and best practices.
- Support translation of marketing and communication initiatives, including accuracy verifications from content delivered from external vendors.
Marketing responsibilities:
- Provide support for the development of recycling awareness campaigns and educational materials.
- Assist with market research, development of creative briefs, project management and liaising with vendors and stakeholders on promotion and education initiatives.
- Provide graphic design support and manage final designs to a productionready state for web and print.
- Support social media management and content creation.
- Coordinate and manage events such as stakeholder webinars, consultations, conferences, sponsorships, community events team, etc.
- Track and analyze data to evaluate the effectiveness of Circular Materials' marketing strategies.
Corporate Communication responsibilities:
- Ensure communications are clear, concise, and accurate.
- Support the development of corporate communications collateral/messaging for a variety of audiences, including reports, communication materials, project plans and presentations.
- Support writing and publishing content on Circular Materials' website (WordPress).
- Assist with the development of communication plans.
- Assist with media monitoring and tracking.
- Track and analyze data to evaluate the effectiveness of Circular Materials' communications strategies.
Other responsibilities:
- Ensure internal and external communications are consistent and adhere to brand guidelines.
- Support the maintenance of department resource files and stakeholder contact lists.
- Create and maintain corporate graphics, templates, letterheads, etc. that adhere to brand guidelines for internal and external use.
- Ongoing maintenance of stakeholder resources.
- Assist with special projects as required.
Interpersonal/Communications:
Internal Relationship
- Marketing Communications team.
- Other Circular Materials team members as required.
External Relationships
- Advertising/marketing agencies and other vendors.
- Print, design, media, and other suppliers.
- Producers, municipalities, First Nations communities and service providers.
What you bring:
Education:
- Degree in communications, marketing, or a related field.
Experience:
- 36 years' experience working in a corporate communications or marketing environment.
- Experience developing and executing creative marketing and advertising campaigns.
- Experience in tracking, analyzing, and reporting on campaigns, social media, and other communication platforms.
- Familiarity with and experience using design tools such as Adobe Illustrator, Photoshop, InDesign, etc. Video editing experience an asset but not required.
- Familiarity with digital marketing tools.
Knowledge/Competencies/Skills:
- Required: fluent in English and Canadian French.
- Indepth knowledge of communication protocols and best practices.
- Knowledge of website, visual design, and social media.
- Strong relationship building, collaboration, and team building skills.
- Exceptional communications skills, both written and verbal with the ability to tailor as appropriate for the needs of the audience to convey messages effectively and accurately.
- Strong commitment to service delivery.
- Highly organized with a strong sense of urgency and problemsolving skills.
- A selfmanager with the ability to juggle several key initiatives simultaneously with mínimal supervision.
- Excellent proofreading and editing skills with strong attention to detail.
- High performer with the right attitude and the desire to grow and learn.
- Creative team player who's not afraid to think outside the box.
- Digitally savvy, trendseeking individual.
- Comfortable in a fastpaced environment.
About Us
Circular Materials is a national producer-led not for profit organization that supports producers in meeting their obligations under extended producer responsibility regulations across Canada.
We are committed to building efficient and effective recycling systems to minimize waste, and ensure materials are reused again and again.
Through the support o