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Content Writer

3 months ago


BasSaintLaurent, Canada Lanctot Ltée Full time

WHY CHOOSE LANCTÔT?
We are looking for a bilingual content writer to join our e-commerce team.

The content writer is responsible for creating product descriptions as well as developing content for specific websites including all marketing channels.

He/she will maintain all customer facing messaging.

In addition to being detail oriented, this individual should demonstrate solid copywriting with impeccable spelling and grammar in both English and French.

Working experience (or passion) within the sports, outdoor or fashion industry would be a great plus.


Since 1953, Lanctôt Ltée has been a Canadian family business specializing in the distribution and production of high-end products and brands in 7 industries: Skiing, Cycling, Golf, Outerwear, Team Sports, Fashion and Optic.


THE BENEFITS:

  • Group insurances after 3 months
  • A generous employee purchase program for all our brands
  • Internal career advancement opportunities.
  • Access to an onsite Gym
  • Proximity to public transportation and Free parking
  • Not to brag, but our team is simply amazing

YOUR NEW CHALLENGE
We are looking for a bilingual content writer to join our e-commerce team.

The content writer is responsible for creating product descriptions as well as developing content for specific websites including all marketing channels.

He/she will maintain all customer facing messaging.

In addition to being detail oriented, this individual should demonstrate solid copywriting with impeccable spelling and grammar in both English and French.

Working experience (or passion) within the sports, outdoor or fashion industry would be a great plus.

YOUR RESPONSIBILITIES:

  • Write and translate product descriptions & specifications
  • While partnering with the product managers, ensure each description focuses on the product's unique benefits and contains the technical information a customer needs to make an informed purchasing decision
  • Ensure technical specifications for products are accurate and complete, SEO is maximized, and writing complies with inhouse style guides
  • Produce engaging content for each of our digital marketing channels
  • Contribute to the development of our brand identity through copywriting
  • Performs quality assurance on specific websites to ensure consistency, accuracy and maintain high copy standards
  • Maintain a rigorous schedule that meets deadlines, capacity, and quality targets
  • Help define and adhere to the endtoend copy production process.

QUALITIES OF OUR IDEAL CANDIDATE

  • 3 years of experience in a similar role
  • Bilingual in French and English
  • Demonstrated ability to write product descriptions that are relevant and engaging
  • Ability to multitask while creating high quality content within tight deadlines
  • Deep knowledge of the products that we carry
  • Strong research skills
  • General ease with computer software & tasks management tools
  • Detailoriented and versatile writer who is selfmotivated and collaborative
  • Team player with great communication and interpersonal skills
  • Experience writing for ecommerce or related industries (an asset)
  • Ability to push creative limits and test new strategies