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Supervisor of Digital Marketing

3 months ago

London, Ontario, Canada GoodLife Fitness Full time

SUPERVISOR OF DIGITAL MARKETING

Deadline to Apply: Monday June 3rd

Who is a Supervisor of Digital Marketing?

What will you be doing?

  • Manages direct reports and the people requirements of the Team using provided tools and resources to ensure the successful execution of all key responsibilities and tasks, retention of great talent, and high Associate engagement.
  • Facilitates recruitment of direct reports alongside the Talent Acquisition Department to ensure adequate resourcing based on approved Team budget.
  • Leads the onboarding, coaching, learning, development, and performance management of all direct reports to ensure a positive and safe working experience.
  • Fosters collaboration among teams and facilitates brainstorms, think tanks and ideation sessions that drive creativity, innovation and idea generation
  • Monitors and reviews existing, and creates personalized new Member welcome campaigns;
  • Recommends KPIs and analyzes performance data available in Adobe Campaign in collaboration with Senior Manager, Digital Marketing on a campaign and quarterly basis to understand where improvements can be made
  • Works closely with the digital marketing leadership team to develop and executive a robust and effective Digital Marketing Strategy in support of the organization's goals and priorities. Collaborates cross-functionally to ensure alignment and efficiency in digital marketing
  • Liaise with other digital marketing channel owners (social media, paid media, content) in the development of integrated marketing campaigns;

Do you have what it takes?

  • Bachelor's Degree
  • 3+ years
  • Copywriting experience
  • Understanding of industry best practices and legislation (CASL Canada's Anti-Spam Legislation, etc.)
  • Working knowledge of Microsoft Office: Word, Excel, PowerPoint, Outlook, etc.

What's in it for you

  • Ongoing training and development to ensure a long and successful career path
  • Career advancement opportunities
  • Competitive Total Rewards Package
  • FREE Fitness membership
  • Fun and energetic atmosphere to come to every day